Penny Power on social marketing’s big question

by Social Networking Marketing on July 4, 2010


Top business advice from Penny Power, Founder of business social marketing network Ecademy, who reveals the answer to one of the biggest questions people are asking about social networking today. See more business news television shows featuring these experts, as they give their top expert business advice at www.yourbusinesschannel.com Penny Power One of the big questions I get asked when people join social networks is should I have a large network is it about quantity or should I have a deep network, is it about quality and my goodness that’s a debate that I think will go on and on because a lot of that is, its a reflection of who you are as a person but I think you need both and the reason I think you need both is as follows; quantity is very important because it shows the level of attraction you have built up. If you are putting out a vibration into a network that says Im a network and Im here to help you, a lot of people will connect with you and therefore you will have a large network. So if somebody to me is highly credible but theyve only got ten connections Ill think well that doesnt back up to me, that doesnt show me that a lot of people are wanting to know this person, theyre not getting a lot of followers wanting to know them and understand them and connect to them. Equally theyre not doing a lot of favours are they, they’re not helping people because I mean Ive got a fairly large network because I’m constantly helping by connecting them to other people and I

{ 12 comments… read them below or add one }

TheWealthyPromoter July 4, 2010 at 9:46 am

I made my decision today to go with this software called SocialBlaster and this has been the next best decision I have made in a long time.
Simple, and very effective…update to 40 + networks with multiple accounts

womannie July 4, 2010 at 10:18 am

[Comment from Facebook id: 571970910]
You can always trust Penny to say what she genuinely believes.

businessexpertsjax July 4, 2010 at 10:47 am

Good advice. I have checked a few of her videos and find them very interesting.

BusinessExpertLouise July 4, 2010 at 11:19 am

No way…quality vs quantity isn’t tough. If what you’re selling isn’t quality, you won’t need large qualities.

businessexpertsmatt July 4, 2010 at 11:40 am

Penny has some great advise; check out her other videos also.

MJLambNZ July 4, 2010 at 12:05 pm

I agree with businessadvise; I would say that it would come done to individual requirements.

businessexpertsalli July 4, 2010 at 12:35 pm

Some great advice in this video.

businessexpertsdan July 4, 2010 at 1:18 pm

quantity vs quality… always a tough one that.

businesstvkelsi July 4, 2010 at 1:36 pm

Really good ideas that people need to consider when networking.

businesstvrebecca July 4, 2010 at 2:31 pm

It really is about finding the right balance, a tough one

jittyslitter July 4, 2010 at 2:48 pm

The question is always what is the value in the data and how do you measure it?

businessadvice July 4, 2010 at 3:21 pm

Such an interesting question. For me personally a small network suits – but a high volume is super useful.

i was also intrigued by the credibility point re followers…. I need to address that!

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